Antigua and Barbuda Most Beautiful to the UK Press

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Tourism News

Thursday, 05 November 2009 13:19

By press release

The Antigua and Barbuda Tourism Authority is delighted to announce the outstanding publicity gained in the UK’s biggest selling celebrity title, OK! Magazine (circulation 683,451), worth over £34K in advertising value. OK! is an aspirational celebrity magazine aimed at women, featuring regular articles on beauty, fashion, food, travel and celebrity gossip.

The positive article, entitled ‘Alluring Antigua’ which featured in the publications’ annual limited edition, OK! Most Beautiful, was the result of an exclusive press trip organised by the UK team of the Antigua and Barbuda Tourism Authority, alongside the Ministry of Tourism, Virgin Holidays and Elite Island Resorts.  

The article touches on celebrity visitors, shopping, sights, food, nightlife and accommodation. The twin island nation is described as ‘one of the more unspoiled Caribbean islands, there is plenty to do and see’.

Colin C. James, Chief Executive Officer at the Antigua and Barbuda Tourism Authority comments; “The Antigua and Barbuda Tourism Authority would like to thank the Ministry of Tourism in Antigua and Barbuda, hotel partners and the Antigua Hotels and Tourist Association for their continued assistance in organising press trips. It is a fantastic opportunity for influential UK press to get a taste of Antigua and Barbuda and to spread the word to the UK’s holidaymakers.”

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This year Antigua and Barbuda has hosted numerous influential journalists from publications such as the Daily Telegraph, Scotland on Sunday, ES Magazine, Daily Express and Prima Baby.  

UK celebrity Jenni Falconer has just concluded a visit to Antigua & Barbuda and will shortly present an exclusive video on Antigua and Barbuda to be aired at the British Guild of Travel Writers event on the eve of World Travel Market, held in London between 9-12 November. The event is co-sponsored by the Antigua and Barbuda Tourism Authority, Virgin Holidays and Elite Island Resorts and will take place at the exclusive Marriott Grosvenor Square, London.

 

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